Nick Carr points to an article he wrote for the Guardian in which he remarks the increasing dominance of a few sites in Google results and traffic. The top ten sites now account for 40% of traffic whereas in 2001 they only accounted for 31%.
He's looking at global numbers. I suspect it's a little different if you look at different countries or regions. For instance, in China, the top search engine is Baidu, not Google. The whole orientation here is just ... different.
Right now, I think most Westerners are suffering from a uniquely Western perspective when they consider the Internet. We're nestled in their high speed networks with content delivery networks to speed up things like video. We think that that is what the world is like. Sitting here in China, not really.
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